Archive for the 'Filmmaking' category


screen-shot-2016-10-11-at-11-23-43

Getting Your Perfect Color in Photo and Video

by Dave Mobbs – November 25th, 2016

By X-Rite Coloratti Master Frank Doorhof Everyone can agree that color brings out emotion. Don’t get me wrong, I love black and white photography (and sometimes even in films) but color brings out so much more… when used correctly that… Read more

Screen Shot 2016-08-17 at 10.54.31

From Photographer to Filmmaker with Mark Wood

by Dave Mobbs – August 25th, 2016

In this latest blog, we asked Professional Photographer, Educator, and X-Rite Coloratti, Mark Wood to describe his recent journey from photographer to filmmaker. Over 30% of photographers are also making this transition into video and we thought we’d share Mark’s experiences for… Read more

Screen Shot 2016-05-10 at 09.05.24

How to bridge the gap between Amateur and Professional film making

by Dave Mobbs – May 10th, 2016

X-Rite Coloratti Adrian Weinbrecht is a commercial photographer and video director based in London. Originally from Australia, Adrian was born to a German Father and Australian mother. This fortunate mix makes him highly professional and efficient, but also laid back.… Read more

CC Classic Web

ColorChecker Turns 40!

by Sandra Kehoe – March 18th, 2016

It’s hard to believe that the Macbeth ColorChecker Color Rendition Chart, or ColorChecker Classic as it’s known today, has been used in the image reproduction process for the last forty years. What is incredible is that this appears to be… Read more

Color Finale

Color Finale Supports X-Rite ColorChecker Passport Video

by Sandra Kehoe – December 2nd, 2015

Easy, accurate color correction for video. Color Finale from Color Grading Central is the first color grading solution for video to fully support X-Rite’s new ColorChecker Passport Video target. When the target is included in shot setup, the Color Finale… Read more

CCVideo_Front_Colors

Free Webinar: Color as a Storytelling Tool and Video Workflow.

by Sandra Kehoe – November 9th, 2015

Emmy Award win­ning Visual Sto­ry­teller, Tech­nol­ogy Con­sul­tant and Edu­ca­tor, Eduardo Angel shares great insights for color as a storytelling tool and video workflow. Eduardo addresses why color consistency is so essential when shooting motion and discusses the many challenges for… Read more

VideoCC_Group_All_Targets

X-Rite Introduces ColorChecker Video & ColorChecker Passport Video

by Sandra Kehoe – October 22nd, 2015

X-Rite Pantone introduces ColorChecker Targets for VIDEO! X-Rite has long been a provider of color management solutions for the still photographer. As the digital revolution continues we are expanding into the world of professional video with the NEW ColorChecker Video and ColorChecker… Read more

CreativeLiveGraphicBlog

Fundamentals of DSLR Filmmaking with Victor Ha on Creative Live May 12-14th

by Jeff Lazell – May 8th, 2014

Do you own a DSLR with HD video capabilities, but are not quite sure how to make the jump into HDSLR filmmaking? Then you should head over to Creative Live on May 12th for Victor Ha’s “Fundamentals of DSLR Filmmaking” From… Read more

Intro to DSLR Video at Hallmark Institute Featuring X-Rite ColorCheckers

by Brenda K. Hipsher – May 9th, 2012

This entry level and intermediate workshop is designed to help photographers move into filmmaking with HDSLR cameras. Dennis O’Clair uses X-Rite ColorChecker targets in his digital video workflow. Check out the video illustrating his workflow below. Demand for Video Content… Read more