Color Talk with Mark Wallace
by Brenda K. Hipsher – October 29th, 2013
Coloratti Mark Wallace is serious about color. “Color is an element of composition that I use to bring people’s eye into the photo or to tell a story in a certain way,” he says. Since color is so very important to him he ensures that his digital color workflow is color managed from beginning to end. Enjoy our latest installment of X-Rite Color Talk with Mark Wallace.
Mark begins with a custom camera profile created with the X-Rite ColorChecker Passport. In the video he says it’s “indestructible.” He’s referring to the rugged plastic protective casing that keeps the ColorChecker targets safe from light, moisture, and your finger prints… all of which degrade the color on the targets and render them unreliable. ColorChecker targets are continuous color patches formulated to strictly quality controlled manufacturing by Munsell for X-Rite. It’s very important to care for the targets properly so they will perform well for you.
Mark presented a live webinar on Friday, November 1, 2013 to kick off X-Rite’s month long celebration of color in digital media, the first annual X-Rite Festival of Color Calibration. Color management begins at capture with custom camera profiles using X-Rite’s ColorChecker Passport and camera calibration software. In this webinar Coloratti Mark Wallace talks about why getting your camera profiled in every lighting condition is important.
Here are some of the things Mark discussed:
- Creating custom profiles using Adobe Lightroom
- Creating profiles and using them in Adobe Camera Raw
- DNG Profile Manager for keeping profiles organized
- Syncing photos using your custom profile and neutral balance
- Using ColorChecker Passport for in-camera white balance
Mark Wallace uses X-Rite color management solutions for his digital color workflow including the ColorChecker Passport and i1Display Pro. For more of Mark’s photography tips, tutorials, and workshops visit snapfactory.com. Learn how you can stop guessing and start knowing with color management solutions from X-Rite at www.xritephoto.com.
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